/PRZWT/February 19, 2024 Beijing - Recently, the instant delivery industry has received heavy policy support. On January 22, the State Council executive meeting reviewed and approved the "Guiding Opinions on Promoting the High-quality Development of the Instant Delivery Industry" (hereinafter referred to as the "Opinions").
The meeting pointed out that the instant delivery industry has risen rapidly in recent years and is playing an increasingly important role in promoting consumption, safeguarding people's livelihood, and expanding employment. It is necessary to strengthen encouragement and guidance, further create a good business environment, and enhance the development level and support of the industry.
Industry insiders said that under the clear favorable policy, the distribution industry is expected to usher in a comprehensive and high-speed development, especially the leading platforms such as SF Intra-City, which will press the "acceleration button" to promote the ecological co-construction and high-quality development of the industry.
The era of "everything at home" has arrived, and the expansion of the instant delivery market is underway
At present, the service scope of instant delivery has expanded from food and beverage takeout to supermarkets, daily necessities, medicine and other categories, and extended to non-standardized services such as purchasing and helping. In the era of "everything at home", as the largest third-party instant distribution platform in China, SF Intra-City is taking the lead in embracing the trend of instant retail full-scenario, providing professional and stable services for all business participants.
Taking the Double Eleven data of SF Express in 2023 as an example, the number of all-category distribution orders reached a new high that day. Among them, the number of beverage delivery orders increased by more than 4 times year-on-year, the number of supermarket convenience orders increased by nearly 2 times year-on-year, and the number of beauty jewelry and other categories increased by more than 100% year-on-year.
The soaring demand is superimposed on the upgrade of supply-side services, and the scale of the instant delivery market is expanding. According to the data of the China Federation of Logistics and Purchasing, in 2022, China's instant delivery orders exceeded 40 billion orders, an increase of about 30% year-on-year, and the market size exceeded 200 billion yuan.
The industry generally believes that instant delivery and instant retail will maintain high growth in the next few years. The "Opinions" further affirm their important role in promoting consumption, protecting people's livelihood, and expanding employment, which undoubtedly provides a stronger potential for the healthy and sustainable development of the immediate economy.
Empowering new consumption in all industries, SF focuses on high-quality development
Tang Min, a counselor of the State Council, interpreted the "Opinions" and said that in recent years, the instant delivery and even instant retail industry has developed rapidly. How to make this emerging logistics format return to the original intention of convenient service, so as to promote the healthy development of the whole industry, has become a high-level concern.
Under the positioning of "independent third party", SF Intra City is one of the enterprises that focus on logistics as the foundation and focus on the high-quality development of the service itself. Previously, the State Administration for Market Regulation and the National Standardization Administration approved the release of the first national standard in the field of instant delivery, "Instant Delivery Service Specification". Industry representatives such as SF Intra City participated in the standard formulation as the main drafting unit.
In the context of anti-monopoly, the unbundling of platforms, business flows and logistics has become a trend, and third-party logistics service platforms such as SF Intra City have a broader living space. For merchants, it can better assist in enhancing the layout of diversified channels or establishing their own sales channels. For "new players" such as Douyin and WeChat who layout local life, SF Intra City, which is out of the relationship of traffic competition, has also become the "preferred" for capacity support.
In addition, for personal business, SF Intra City currently fully covers business types such as pickup, help buying, help queuing and business functions, and its value-added services such as payment on delivery and "peace of mind delivery" lead the industry. As a flexible transportation capacity, SF Intra City is also continuing to accelerate traditional logistics, providing last-mile delivery for SF Group and other courier companies. In the first half of 2023, SF Intra City's last-mile business revenue increased by 53.8% year-on-year.
Behind the high-quality development of high-quality and diverse businesses is the importance that SF Express has attached to the knight team. It is understood that SF Express has invested nearly 200 million yuan in security funds in 2023 to upgrade knight care, refresh running order equipment, and further improve the knight welfare guarantee system.
Policy market two-wheel drive, facing the broad prospect of instant delivery, SF Express is expected to continue to promote the quality and innovation of instant retail services, and promote the integration and upgrading of the industry.
