Innovate the traditional taste! The new vinegar fragrance of the Tustin Qixi Festival is launched

2024-08-12 15:40 0

/PRZWT/GUANGZHOU, August 12, 2024 - The aroma of vinegar stirs the heartstrings, and the Qixi Festival continues to love! On August 5, Tustin's new Chinese burger "Vinegar Scented Tenderloin Chinese Burger" will be launched, and large pieces of tenderloin will be marinated with Yongchun vinegar. The aroma of vinegar lingers on the tip of the tongue, the aroma of meat has a long aftertaste, and the tip of the tongue is stunned. At the same time, with the theme of "Continuing the Edge Castle", Tustin joined hands with the fox demon matchmaker to customize the Qixi Festival joint theme product packaging materials, peripherals, and various marketing activities, etc., to bring consumers a dual romantic feast of the tip of the

Vinegar tenderloin Chinese burger is another inheritance and innovation of Tustin's Chinese cuisine. Inspired by the authentic snack vinegar meat, it is marinated with selected pork tenderloin and balsamic vinegar and other seasonings. After the tenderloin absorbs the full vinegar aroma, it is fried until it is moderately soft and hard. The selected Yongchun vinegar has a unique flavor, making every shred of meat smell slightly sour. This sour aroma is like the finishing touch, which relieves the greasy frying and makes the meat smell more refreshing. Then creatively match salad dressing and shredded cucumber, the taste is fresh, delicious and not greasy. The sour aroma of the new product meets the sweetness of Qixi Festival, perfectly interpreting the taste of love.

In addition to hamburgers, Tustin also launched the same traditional snacks and drinks at the same time. Snack Sweet Potato Red Heart French Fries perfectly blend the sweetness of sweet potatoes with the sour and salty of sweet plum powder, making the tip of the tongue full of charming sweet potato fragrance. Classic snacks, never tired of eating! Drink Plum Tangerine Peel Drink is Tustin's in-depth exploration of national style drinks. Since ancient times, tangerine peel has been a good thing for thousands of diners to relieve heat. Tustin cleverly matches tangerine peel and plum with a slight black tea base to prepare a unique refreshing orange fragrance.

Following the previously well-received June 1st joint name, Tustin combined the festive atmosphere of lovers gathering at Qixi Festival and chose to co-name with the fox demon matchmaker to jointly launch the product packaging material design and peripheral design with the theme of "Continuing Edge Castle". The product packaging material is mainly pink, and the main character is on the paper, inviting fans to continue their relationship sweetly. The peripheral design is even more eye-catching, with joint names Ba Chi, joint names Ba Chi and joint characters standing cards. Among them, the cool reflective character Ba Chi is very popular. The colorful light and shadow add dreaminess to the IP characters. With the hemp-quality Ba Chi, it is exquisite and accurately hits the hearts of fans in the second dimension.

The new Qixi Festival series of products shows Tustin's persistence and determination to inherit Chinese culture with Chinese taste. As the founder of the "China Hamburger" track, Tustin knows that in the era of consumption upgrade, simple product iteration cannot support the long-term development of the brand. What really makes the brand deeply rooted in the hearts of the people is the inheritance and innovation of culture. Therefore, Tustin continues to deeply explore the unique flavor of traditional cuisine, and continues to move forward towards the path of exploring traditional food culture, constantly bringing consumers a catering experience that not only inherits the ancient charm but also conforms to modern aesthetics.

Source: Corporate press release
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