/PRZWT/On November 20th, AskCAR was awarded the 2025 China Auto Quality Award - After-sales Service Progress Award for its industry-leading after-sales service innovation practices. This not only indicates that its "Intelligent Service" system has been highly recognized by the industry, but also means that the service connotation of new luxury car brands is being redefined.
Continuously optimize and upgrade the smart service system to create a service experience that exceeds expectations
In the current context where competition in the new energy vehicle industry is becoming increasingly fierce, while outstanding product quality is undoubtedly important, "service quality" is increasingly becoming a key variable determining user loyalty and brand premium capacity. And Askcar has long regarded user service as the core of its strategy.
Adhering to the principle of "serving users wholeheartedly", AITO continuously optimizes and upgrades "AITO Smart Enjoyment, Service Worry-Free", building a smart service system that covers pre-sale, delivery and after-sale, fully meeting users' full-cycle vehicle usage needs. The "Zhimou" digital workshop, launched in 2025, relies on AI algorithms and a big data platform to achieve full transparency and visibility of the entire maintenance process. The DMO dedicated butler mechanism ensures that user demands are responded to within seconds. Break brand boundaries and launch innovative services such as "Shared Road Rescue for Friends and Family"; In line with the service traceability mechanism, we can track the closed loop of problems in real time and continuously optimize the service experience. Through this series of "technology + warmth" combination measures, Askui successfully guided users to complete the emotional leap from "satisfaction" to "trust" and then to "pride".
Wisdom reshapes the luxury Askui, safeguarding users throughout their entire life cycle
Askcar has always been user-centered: The "Intelligent Service" system has provided proactive services 266,000 times, with an average 15-second rapid response for road rescue. Moreover, through remote diagnosis, it has saved users 441,000 hours of maintenance time. It is precisely because of such leading, considerate and efficient user service experience that AsKUI has won wide trust in the market. As of now, the cumulative deliveries of the entire ASKUI series have exceeded 900,000 units. Among them, the delivery volume of the AsKUI M9 exceeded 260,000 units, setting a new record for the delivery of luxury cars in the 500,000-yuan class.
As Zhang Xinghai, the chairman (founder) of Seres Group, said, "AsKUI hopes to provide users with an ultimate experience throughout the entire life cycle." This statement is not only a declaration but also Askui's action guideline. In the future, AsKUI will continue to uphold the tenet of "serving users wholeheartedly", always prioritizing users' needs and experiences, and persistently providing users with a reassuring, comfortable and proud all-scenario service experience.
