The combination of mobile Internet and enterprise training is the hottest field of mobile learning. With the popularity of smart phones, building a mobile learning platform has gradually become an important means of enterprise training. Especially for catering chain enterprises, the effective application of mobile learning can effectively help enterprises enhance their business level and improve their efficiency.
SONIC in America is a successful example of mobile learning. SONIC is a large restaurant in the United States, with more than 3,500 drive-thru restaurants serving nearly 3 million customers a day, a variety of unique menu items and 398,929 beverage combinations alone. How to build a learning platform to effectively support the business and training of employees and catering chain stores? That's important to restaurant chains like SONIC.
SONIC's approach is to introduce a mobile learning platform that supports the company's business via mobile Internet and smartphones: First, based on this learning management platform, employees can provide customers with more food and beverage choices and recommended packages, help customers place orders quickly, and help managers quickly respond to customers' various needs, such as quickly judging whether there are special products containing gluten or nuts. In addition, we can teach customers how to DIY food through courseware to cultivate customer loyalty.
SONIC's mobile learning model not only supports the actual business of the staff, but also promotes customer loyalty. The benefits are significant and worthy of learning from most domestic restaurant chains.
At present, many domestic catering chain enterprises are suffering from the same problem. First, with the increase of branches, unified training has become more and more impractical. Second, the enterprise business expansion, product increase, staff can not quickly follow up. Third, staff cultural quality is different, large mobility, lack of effective training. Fourth, the learning materials on the Intranet of the company are useless, and the employees are not convenient and have no more PC terminals to consult and learn.
In fact, many employees of enterprises have such experience. They have no time to digest and no motivation to learn the complex business information of the company's internal network. Even if sometimes want to use, but found only back to the company can access the Intranet, had to give up. This is especially true in food and beverage companies, where the majority of employees are in stores and do not have PCS at all.
But everyone has a cell phone. A mobile learning platform suitable for mobile phone use, can log in at any time, can learn, can access to information, can receive training, can take tests, very suitable for catering chain enterprises. Mobile learning platform is based on mobile Internet technology, which can realize learning anytime and anywhere, and is not limited by time and space. Enterprise trainers also do not need to focus on training, so that employees can quickly learn business knowledge, familiar with the company's products, policies, and achieve consistent pace with the company.
A good mobile learning platform, more than thousands of troops. Kangtopu mobile learning platform supports secondary customized development, and can design targeted mobile learning platform for the application scenarios of catering chain enterprises.
Kangtopu mobile learning platform can upload and store learning and training materials through the background, support the original product knowledge documents and video content of catering chain enterprises, and carry out systematic sorting and classification. It also has the functions of pushing training content to all staff at any time, making training plans, viewing students' learning and training results, answering students' doubts online, and real-time interaction with students. It is convenient for enterprises to carry out better training management.
The mobile learning platform of Kangtopu supports employees to view training content offline anytime and anywhere by mobile phone, which is not restricted by time and region. Regardless of which city or region they are in, whether they are at rest, before going to bed, or on business trips or staying in other places, they can carry out independent learning and work without conflict. It also supports students to conduct simulation self-test at any time to review their learning results, support wrong questions to help consolidate difficult blind spots and other features.
Kangtopp mobile learning platform, built on the basis of mobile Internet technology, integration of Internet education thinking, following the product concept of interaction, sharing, feedback, is a powerful enterprise-level learning and training platform, not only suitable for catering enterprises, but also suitable for hotel, medicine, retail and other chain store enterprises.
About Comtop
Shenzhen Kangtopu Information Technology Co., Ltd. is a leading enterprise informatization and mobile application comprehensive solution provider in China, and has formed an overall solution service capability covering IT planning consultation, solution design and implementation, application software design and development, IT system operation and maintenance outsourcing, operation and promotion and other aspects. As one of the first national-level high-tech enterprises certified and a key software enterprise in the national planning layout, Kangtopu passed the CMMI5 certification in 2011, indicating that it has reached the highest level in the industry in terms of software development, production, service capability and project management. It is also the first supplier of "Three Drill of Safety Production Risk Management System" of China Southern Power Grid. It has been awarded "Top 100 Software Enterprises in Shenzhen" and "Key Software Enterprises in Shenzhen" for many consecutive years, and several research and development projects have been funded by the Shenzhen government, making it a key software enterprise supported by Shenzhen.
