The Fujifilm instax mini Link 2 has been updated for creative fun

2022-08-26 17:55 0
Guangzhou, Aug 26, 2022 -- While mobile phone photography has become the mainstream recording method, physical photos still have their unique charm, which many people cannot part with. As a pioneer in the video industry, Fujifilm caters to the development of The Times and constantly launches products that meet the shooting habits of current users. At the same time, Fujifilm actively seeks "new patterns" in terms of functionality. On July 27, Fujifilm instax held an online launch event titled "Happy Marks, Traces" to reveal its "more playful" new mini Link 2 photo printer for mobile phones.

Masada Zhou Business Director of the Imaging Products Division of Fujifilm (China) Investment Co., Ltd. began by introducing the product features of mini Link 2 to consumers. The simple fuselage design is matched with light apricot pink, space blue, matte white three color candidates, to meet the needs of all ages. It not only continues the advantages of convenient and fast printing of the previous generation, but also launches the new instaxAiR function, which combines AR technology to realize aerial creation of photos, giving photos more possibilities. There are also fit testing, video printing, template printing and other features to make the printing process more interesting. Under this function, mini Link 2 can not only print images, but also print video animations taken within 15 seconds in the form of QR codes, which can be read by scanning the phone. Download the mini Link APP for free to experience all printing functions and unlock more novel and interesting gameplay. The printed image can be kept in the APP as a digital version with an instax border, encouraging consumers to share more on social media platforms.

With the mini Link 2 also launched a new graffiti photo paper, colorful spray painting elements, symbolizing the publicity of young people, bold personality. First buyers of the mini Link 2 will also get a doodle-themed limited accessories box in China. Creative stickers, doodle album, paint bucket storage bag, doodle pen and other accessories.

Lin Fan from Sunrise Club was also invited to the press conference as the new product experience officer. He had a first taste of the interesting functions of this new product with the sales manager Qiao Ya of Fujifilm instax brand and the teacher Sking of graffiti artist. Sunrise Club is the champion brand of Tencent video "Black Fear Girl", operated by the top label 88rising; Lin Fan as one of the members of the label, not only love music, but also have a love of life heart. As a photography enthusiast, I also shared a number of Instax-recorded moments on the scene, and the funny stories made me laugh.

As a form of artistic expression, graffiti conveys the attitude of the painter. Nowadays, graffiti art has already come to life from the wall and become a trend label. Taking mini Link 2's new instaxAiR feature as inspiration, graffiti artist Teacher Sking shared the idea of creating a "printed" image gift box. The main tone of pink echoes the body color of the new product, and the free graffiti fonts painted in green and yellow match the lovely graffiti elements. The gift box full of sweet and cool style aims to appeal to everyone to unlock and capture N wonderful things in life through the fashionable play way of mini Link 2. Colorful graffiti stickers, photo paper envelopes, storage bags and other accessories are believed to attract the attention of many female consumers.

Teacher Sking also taught the skills of spray painting graffiti on the spot. The guests on the spot were free to create their own works of art, and personally felt the charm of creation. The relaxed atmosphere and interesting interactive way in the broadcast room show the features of the new products to consumers more vividly and intuitively.

Now mini Link 2 has been officially launched, with a suggested retail price of RMB 899 yuan, and a limited time free art doodle accessories box set; The suggested retail price is RMB 1088 yuan for a set of gift boxes with "printed" graffiti.

The point of photographs is to make unforgettable moments, to record the good moments in life. When a photograph moves from electronic to paper, it takes on meaning far beyond the image itself. Under the mid-term vision of "Building the future of images", Fujifilm hopes to make colorful memories and surprises tangible in the form of photographic paper by continuously providing users with high value-added products, services and solutions. With Fujifilm instax mini Link 2, every piece of photo paper has unlimited creative possibilities. Capture the color of life, discover the meaning of physical photos, decorate ordinary everyday with creativity, let happiness trace!

> From left to right: Fujifilm (China) Investment Co., LTD., Imaging Products Business Department head Masada Zhou Business, Sunrise Club Lin Fan, graffiti artist Sking teacher, Fujifilm (China) imaging products Sales manager Qiao Ya

Source: Corporate press release
Keywords: Fuji film
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